Data Protection

l44r Privacy Policy

Your privacy matters to us. This page explains exactly what personal data l44r collects, why we collect it, how we use it, and what rights you have over your own information. We keep things straightforward — no legal jargon, no hidden surprises.

Last updated: 1 January 2025  |  Applies to all l44r account holders

How l44r Protects Your Privacy

These six commitments summarise how l44r handles your personal data. The full privacy policy follows below with complete details.

We Only Collect What We Need

l44r collects only the personal data that is genuinely necessary to operate your account, process your bKash payments, and keep the platform secure. We do not collect data for the sake of it.

We Never Sell Your Data

l44r does not sell, rent, or trade your personal information to any third party — ever. Your bKash number, your name, your gaming history — none of it is for sale. Full stop.

Your Data Is Encrypted

All data transmitted between your device and the l44r platform is encrypted using industry-standard TLS. Sensitive data stored on our servers is encrypted at rest. Your information is protected at every step.

Limited Internal Access

Access to your personal data within l44r is restricted to staff who genuinely need it to do their job — such as support agents resolving your query or the payments team processing your withdrawal.

You Control Your Data

You have the right to access, correct, and delete your personal data held by l44r. You can also request a copy of your data at any time. These rights are available to every l44r account holder at no cost.

You Choose Your Communications

l44r will only send you marketing communications if you have opted in. You can update your communication preferences at any time from your account settings, and we will honour your choices immediately.

1 Who We Are

l44r ("l44r", "we", "us", "our") operates the online gaming platform available at l44r.com. l44r is the data controller responsible for the personal data of players who register and use the platform.

This Privacy Policy explains how l44r collects, uses, stores, and protects the personal data of players in Bangladesh and elsewhere. It applies to all data collected through the l44r website, mobile app, and any communications between you and l44r.

If you have any questions about how l44r handles your personal data, you can contact us at any time at [email protected]. Our support team is available 24 hours a day, 7 days a week.

2 Data We Collect

l44r collects personal data in several ways — directly from you when you register or use the platform, automatically as you interact with the site, and occasionally from third parties such as payment processors. Here is a breakdown of the categories of data we collect:

2.1 Registration Data

When you create an account at l44r, we collect:

  • Your full name
  • Your date of birth
  • Your email address
  • Your mobile number (including your bKash number)
  • Your chosen username and password (stored in encrypted form)

2.2 Identity Verification Data

When l44r requests identity verification — for example, to confirm your age or process a large withdrawal — we may collect copies of government-issued identity documents such as your National ID card or passport. These documents are used solely for verification purposes and are stored securely.

2.3 Transaction Data

l44r records all financial transactions associated with your account, including deposits, withdrawals, bonus credits, and bet settlements. This data includes transaction amounts, timestamps, and the bKash reference numbers associated with each transaction.

2.4 Gaming Activity Data

l44r records your gaming activity on the platform, including the games you play, the bets you place, the outcomes of those bets, and your session history. This data is used to operate your account, resolve disputes, and improve the platform.

2.5 Technical Data

When you access l44r, we automatically collect certain technical information, including your IP address, device type, browser type and version, operating system, and the pages you visit on the platform. This data helps us keep the platform secure and optimise performance for Bangladeshi users.

Data Category Examples Purpose
Registration Data Name, DOB, email, mobile Account creation and verification
Identity Documents National ID, passport Age and identity verification
Transaction Data Deposits, withdrawals, bKash refs Payment processing and records
Gaming Activity Bets, game sessions, outcomes Account operation and dispute resolution
Technical Data IP address, device, browser Security and platform optimisation

3 How We Use Your Data

l44r uses your personal data only for legitimate purposes directly related to operating the platform and serving you as a player. We do not use your data for purposes that are unrelated to your l44r account. The specific ways we use your data include:

  • Creating and managing your l44r account.
  • Processing your bKash deposits and withdrawals promptly and accurately.
  • Verifying your identity and age to comply with responsible gaming obligations.
  • Detecting and preventing fraud, money laundering, and other illegal activity.
  • Resolving disputes about game outcomes or payment transactions.
  • Sending you account-related notifications such as deposit confirmations and withdrawal updates.
  • Sending you promotional communications if you have opted in to receive them.
  • Improving the l44r platform based on how players use it.
  • Complying with legal and regulatory obligations applicable to l44r.

l44r will never use your personal data to make automated decisions that have a significant legal or financial impact on you without giving you the opportunity to request human review.

4 Legal Basis for Processing

l44r processes your personal data on the following legal grounds:

  • Contract performance: Processing your registration data and transaction data is necessary to fulfil the contract between you and l44r — that is, to operate your account and process your payments.
  • Legal obligation: l44r is required by law to verify the identity and age of players, maintain financial records, and report certain activities to relevant authorities. Processing data for these purposes is a legal requirement.
  • Legitimate interests: l44r has a legitimate interest in keeping the platform secure, preventing fraud, and improving the service. We process technical data and gaming activity data on this basis.
  • Consent: Where l44r sends you marketing communications or uses non-essential cookies, we do so only with your explicit consent. You can withdraw this consent at any time.

5 Sharing Your Data

l44r does not sell your personal data to any third party. We share your data only in the following limited circumstances:

5.1 Service Providers

l44r works with a small number of trusted third-party service providers who help us operate the platform. These include payment processors, identity verification services, and cloud hosting providers. These providers are contractually required to handle your data securely and to use it only for the specific purpose for which it was shared.

5.2 Legal Requirements

l44r may disclose your personal data to law enforcement agencies, regulatory bodies, or courts if we are legally required to do so. We will only disclose the minimum amount of data necessary to comply with the legal obligation.

5.3 Business Transfers

In the event that l44r is acquired by or merged with another company, your personal data may be transferred to the new entity as part of that transaction. You will be notified of any such transfer and the new entity will be required to honour this Privacy Policy.

l44r never shares your bKash number or payment details with any third party except the payment processor required to complete your transaction.

6 bKash and Payments

l44r uses bKash as its primary payment method for deposits and withdrawals. When you make a payment via bKash, your transaction is processed by bKash's own systems. l44r receives confirmation of the transaction along with the bKash reference number and the amount — we do not have access to your full bKash account details or PIN.

The bKash number you register with l44r is stored securely and is used solely to process your withdrawals. l44r will never send funds to a bKash number other than the one registered on your account, and we will never ask you to share your bKash PIN with us or with anyone else.

For full details of how bKash handles your data during payment transactions, please refer to bKash's own privacy policy, which is separate from this document.

7 Cookies and Tracking

l44r uses cookies and similar tracking technologies to make the platform work properly and to improve your experience. Cookies are small text files stored on your device when you visit the l44r website.

7.1 Essential Cookies

These cookies are necessary for the l44r platform to function. They keep you logged in during your session, remember your preferences, and ensure that the platform loads correctly. You cannot opt out of essential cookies without affecting the functionality of the platform.

7.2 Analytics Cookies

l44r uses analytics cookies to understand how players use the platform — for example, which games are most popular and where players encounter difficulties. This data is aggregated and anonymised. Analytics cookies are only placed with your consent.

7.3 Marketing Cookies

If you have opted in to marketing communications, l44r may use marketing cookies to show you relevant promotions. You can withdraw your consent for marketing cookies at any time by updating your preferences in your account settings.

8 Data Retention

l44r retains your personal data for as long as your account is active and for a period after account closure as required by law and our internal policies. The specific retention periods are:

  • Account and registration data: Retained for the duration of your account and for 5 years after account closure.
  • Transaction records: Retained for 7 years after the transaction date to comply with financial record-keeping requirements.
  • Identity verification documents: Retained for 5 years after account closure or the date of verification, whichever is later.
  • Gaming activity data: Retained for 3 years after the relevant gaming session.
  • Technical and log data: Retained for 12 months from the date of collection.

After the applicable retention period has expired, your data is securely deleted or anonymised so that it can no longer be linked to you personally.

9 Your Rights

As an l44r player, you have the following rights over your personal data. To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.

Right of Access

You can request a copy of all personal data that l44r holds about you. We will provide this in a clear, readable format at no charge.

Right to Rectification

If any of the personal data l44r holds about you is inaccurate or incomplete, you have the right to have it corrected. Contact support and we will update your records promptly.

Right to Erasure

You can request that l44r delete your personal data. This right applies in certain circumstances — for example, if the data is no longer necessary for the purpose it was collected. Note that some data must be retained to comply with legal obligations.

Right to Restrict Processing

You can ask l44r to restrict the processing of your personal data in certain circumstances — for example, while a dispute about the accuracy of your data is being resolved.

Right to Data Portability

You can request that l44r provide your personal data in a structured, machine-readable format so that you can transfer it to another service if you wish.

Right to Object

You can object to l44r processing your personal data for direct marketing purposes at any time. You can also object to processing based on legitimate interests, though l44r may have compelling grounds to continue in some cases.

10 Data Security

l44r takes the security of your personal data seriously. We have implemented a range of technical and organisational measures to protect your data against unauthorised access, loss, or disclosure. These measures include:

  • TLS encryption for all data transmitted between your device and the l44r platform.
  • Encryption of sensitive data stored on l44r servers.
  • Strict access controls limiting which staff members can access personal data.
  • Regular security audits and vulnerability assessments of the platform.
  • Two-factor authentication options for player accounts.
  • Monitoring systems that detect and alert on suspicious activity in real time.

Despite these measures, no online platform can guarantee absolute security. If you become aware of any unauthorised access to your l44r account, please contact our support team immediately so we can take action to protect your account.

In the unlikely event of a data breach that affects your personal data, l44r will notify you promptly and take immediate steps to contain the breach and minimise any impact.

11 Children's Privacy

The l44r platform is strictly for adults aged 18 and over. l44r does not knowingly collect personal data from anyone under the age of 18. If you are a parent or guardian and you believe that a minor has registered an account at l44r, please contact us immediately at [email protected]. We will close the account and delete all associated data without delay.

l44r uses age verification measures during registration and may request identity documents to confirm that players meet the minimum age requirement. These measures are in place to protect minors and to comply with responsible gaming obligations.

12 Changes to This Policy

l44r may update this Privacy Policy from time to time to reflect changes in the way we operate, changes in the law, or improvements to our data practices. When we make changes, the updated policy will be published on this page with a new effective date.

If the changes are significant, l44r will notify registered players by email or via an in-platform notification before the changes take effect. We encourage you to review this page periodically to stay informed about how l44r protects your privacy.

Continued use of the l44r platform after an updated Privacy Policy has been published constitutes your acceptance of the changes.

13 Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or the way l44r handles your personal data, please get in touch. Our support team is available around the clock and will respond to privacy-related enquiries within 2 business days.

  • Email: [email protected]
  • Live Chat: Available from your account dashboard 24/7
  • Data requests: Submit via email with the subject line "Data Request – [your username]"

For requests to exercise your data rights — such as access, rectification, or erasure — please include your registered email address and a brief description of your request. We may need to verify your identity before processing the request to ensure your data is protected.

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